This region took out all the top town titles in NSW

It’s that time of year again, when the towns of NSW battle it out for the crown of the state’s Top Tourism Town.

The winners are officially in. NSW’s top towns for 2025 have just been decided across three categories: Top Tourism Town, Top Small Tourism Town, and Top Tiny Tourism Town, with the addition of an NRMA People’s Choice winner in each category.

One region swept the competition – and we can’t say we’re too surprised. The South Coast scored not one, not two, but three #1 spots. Read on for the full list of winners below.

Top Tourism Town

Invigorate yourself with a cold plunge at Kiama’s ocean pools. (Image: Destination NSW )

Kiama took out the top gong for the second year in a row, solidifying its place as a firm favourite. Sandwiched between white sand beaches and lush national park, it’s little wonder this much-loved coastal town nabbed the top spot. There must be something in the air, because Shellharbour, just a stone’s throw from Kiama, was named runner-up.

The North Coast rounded out the top three, with the Northern Rivers town of Ballina claiming bronze, slipping back a spot after its silver win in 2024. Newcastle was named the NRMA People’s Choice winner, thanks to its reputation as a growing foodie and arts hub.

Friends take in Newcastle Street Art, Newcastle — Newcastle is an arts and culture destination on the rise. (Image: Destination NSW)

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Top Small Tourism Town

The facade of Bar Beach Kiosk in Merimbula, NSW, Australia — The Bar Beach Kiosk in Merimbula. (Image: Bar Beach Kiosk)

The South Coast kept up its momentum, claiming #1 in the Small Towns category too, with Merimbula awarded gold. It’s hard to argue: this coastal town is abundant with fresh oysters, stunning natural beauty, and some stylish luxury digs to boot. It’s also a hotspot for whale watching, making this small town absolutely packed with things to do.

Big things Australia — The Big Potato in Robertson is now The Big Pig in celebration of the film, *Babe*.

Regional NSW shone in the rest of the category, with Robertson coming in at number two. Ever watched the movie Babe and marvelled at the dreamy pastoral scenes? You were actually looking at Robertson – not England –with the town making a strong case for the idyllic countryside of the state (so much so the eyesore that was the infamous pooh like Big Potato is now the Big Babe). Robertson also took out the NRMA People’s Choice Award in this category.

Gloucester, on the Mid-North Coast, brought up the rear with a bronze award, coveted for its Barrington Coast hinterland and excellent meat produce.

Top Tiny Tourism Town

Huskisson aerial shot on NSW South Coast — Huskisson is renowned for its pristine beaches and vibrant marine life. (Image: Destination NSW)

Another South Coast town knocked out all the competition in the final category, completing a royal flush of victories.

The pretty beachside town of Huskisson, known as the gateway to Jervis Bay, secured gold—not skipping a beat since it was named top tiny town in the country in 2024.

Over in regional NSW, Hunter Valley wine country HQ Broke earned silver for the second year running, and the heritage village of Millthorpe (near Orange) claimed bronze as well as the NRMA People’s Choice Award.

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Here’s a summary of all the winners:

Top Tourism Town

Gold: Kiama
Silver: Shellharbour
Bronze: Ballina
NRMA People’s Choice: Newcastle

Top Small Tourism Town

Gold: Merimbula
Silver: Robertson
Bronze: Gloucester
NRMA People’s Choice: Robertson

Top Tiny Tourism Town

Gold: Huskisson
Silver: Broke
Bronze: Millthorpe
NRMA People’s Choice: Millthorpe

The Artesian Spa Capital of Australia offers the perfect destination to escape the grind and reset.

The world moves more slowly in Moree, and that’s how it should be. Here, country charm and heritage buildings fill the town’s wide streets. While the surrounding farmland mixes with lush riverways to create a fascinating landscape.

But the biggest pull? Moree is known as the Artesian Spa Capital of Australia. It’s truly a place to slow down and disconnect, all an easy train ride from Sydney.

Soak in Moree’s artesian water

kids at Moree Artesian Aquatic Centre — Dive in to Moree’s artesian waters.

Moree is not your typical wellness retreat, replacing pretence with casual and easy. Blessed to be sitting above the Great Artesian Basin, it feeds the town (and surrounding villages) with hot, mineral-rich water. Loaded with minerals like calcium, magnesium, potassium and sulphur, this water is believed to help with skin health, joint function and tissue repair.

And the town’s crown jewel, Moree Artesian Aquatic Centre, has reopened after extensive upgrades. This state-of-the-art aquatic centre offers accessible facilities with multiple artesian baths of varying temperatures between 38 and 41°C.

Feel like exploring a little further? About an hour’s drive from Moree, the village of Boomi also offers public access to this same artesian water. Pop into Boomi Artesian Pool to make the most of a 25-metre cold pool, a wading pool and a hot artesian spa pool.

Just an hour west of Boomi, you’ll also find Mungindi Hot Artesian Pool, another relaxing place to rejuvenate for the afternoon in the mineral-rich water.

Moree’s best stays

woman swimming ta Moree Artesian Aquatic Centre — Stay right by Moree Artesian Aquatic Centre.

There are several motels within walking distance of the aquatic centre, so you linger longer in its therapeutic waters. A day pass not enough? Really soak in the benefits of Moree at three local stays with their own artesian baths.

Gwydir Thermal Pools Resort boasts five artesian pools for motel and caravan park guests, ranging in soothing temperatures from 34 to 39 degrees. And that includes a 25-metre lap pool.

The Phoenix, Artesian Spa Resort & Accommodation features outdoor artesian thermal pools and six indoor artesian spas, all 34 to 42°C, plus regular pools for guests staying in their accommodations.

While the Artesian Spa Motel matches 46 comfortable budget rooms set across five acres of landscaped grounds, with direct access (for guests) to its own natural artesian hot thermal pool.

Moree’s location at the crossroads of the Newell and Gwydir Highways makes it the ideal resting place for those road tripping through country NSW. With plenty of accommodation options, including farm stays, quaint bed and breakfasts and affordable motels.

Delving into nature around Moree

aerial of moree — Find plenty of natural beauty in and around Moree. (Credit: Destination NSW)

Beyond the baths, find calm in Moree’s nature. Soak up the impressive Gwydir River from the peaceful Tareelaroi Weir Recreation Area. Popular with locals, this scenic spot is perfect for fishing, kayaking and picnics. Delve into local history at the Terry Hie Hie Picnic Area – a significant Gamilaroi cultural site. The picnic area is still used today as a ceremonial gathering ground, with educational signage sharing the history of the Gamilaroi People and the mission which used to reside here in the early 20th Century. Follow the Yana-y Warruwi Walking Track to explore the area’s box pine forest.

Combine nature and culture at the Jellicoe Park Open Spaces Aboriginal Art Trail along the scenic Mehi River Walk. Find artworks from local Indigenous artists across a range of different mediums, like carved logs, engraved and painted sandstone and scar tree paintings.

A taste of Moree

meal at Moree Country Club — Sit down for a tasty meal after a game of golf. (Credit: Destination NSW)

Taste the best of local cafes as you wander past the Art Deco architecture of Moree’s tree-lined main streets. Join the locals each morning at Brooker Trading Co as they line up for their morning java. Stay for classic breakfast dishes like eggs benedict and Dutch pancakes, or arrive later in the day for a hearty lunch menu. Inside a gorgeous Art Deco building, 61 Balo is another tasty breakfast option, with pet-friendly service. The recently renovated Cafe Omega is another popular stop for fresh, hearty meals – the chicken burger is a particular crowd pleaser – all served with a smile.

Get inspired as you wander the CBD’s Mural Trail, stopping at some of Moree’s six art galleries along the way. Bank Art Museum is a must-see, housed in the town’s heritage bank building and home to a collection of First Nations art, plus a changing calendar of touring exhibitions.

Step inside the gorgeous Bank Art Museum Moree. (Credit: Destination NSW)

Get active with a round on the beautiful riverside course at Moree Golf Club (and refuel afterwards at the delicious onsite restaurant) or a game of bowls at Moree Services Club’s state-of-the-art facility. Visit on the last weekend of September to join (or watch) Run the Plains, Moree’s annual two-day running festival.

Known as ‘white gold’ country, Moree is Australia’s most productive agricultural region. Visit from April to September to join a cotton farm tour and get to know one of Moree’s major exports.

However long you choose to stay, there’s plenty to soak in around Moree.

Start planning the ultimate escape at visitmoreeplains.com.au.

This region took out all the top town titles in NSW

It’s that time of year again, when the towns of NSW battle it out for the crown of the state’s Top Tourism Town.

Top Tourism Town

Top Small Tourism Town

Top Tiny Tourism Town