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This coastal town just beat Byron Bay as Australia’s favourite

Taylah Darnell Taylah Darnell
The votes are in –there’s a new favourite town on top.

For Australian Traveller’s 2025 Readers’ Choice Awards, we asked you to vote for your Aussie favourites, from the country’s top road trip to our most-loved wine region. But one of the most contested categories? The best town in Australia. And this year, an exciting newcomer has stolen hearts nationwide, beating another oft-lauded coastal town for the title.

Australia’s best town is…

Noosa, Queensland
Noosa is officially the best town to visit in Australia, as voted by you. (Image: David Wilcock)

Aussies, you’ve made your choice loud and clear. Leaving perennial favourites like Byron Bay and Margaret River in its wake, the sun-soaked haven of Noosa has officially taken the crown for best town in Australia this year – and it’s not hard to see why. Situated on Queensland’s Sunshine Coast, around a two-hour drive from Brisbane, Noosa has it all.

Keen for a seaside summer escape? Its golden stretch of coastline boasts some of the best beaches in the world. After something slower? Noosa’s hinterland offers lush forests, wild swimming holes and cosy off-grid stays for lazy, unhurried days. Whatever part you choose to explore, you’ll find endless ways to relax, reset and recharge.

Your guide to the best of Noosa

Noosa, Queensland
The Sunshine Coast gem is a haven for holidaymakers. (Image: Jesse Lindemann)

Whether you’re a long-time fan or its new title has finally convinced you to go, there’s no denying Noosa deserves a spot on your holiday list. The coastal town is practically brimming with things to see and do, but if you’re limited on time, there are a few experiences you won’t want to miss. Lucky for you, we’ve got the itinerary sorted.

Start with a trip to the Noosa Everglades, about 30 minutes north of town. Alongside the USA’s Florida Everglades, it’s one of just two everglade systems in the world and among the oldest waterways on the planet. It also spans two UNESCO Biosphere Reserves, the Noosa and Great Sandy.

Canoeing through the Noosa Everglades in Queensland
Join a canoe tour to see the Noosa Everglades up close. (Image: Tourism Australia)

A tour with Everglades Eco Safaris will take you deep into the heart of this natural wonder, where expert guides navigate the waterways and share fascinating insights into the flora and fauna that call it home.

Guests can choose between a tranquil river cruise and an immersive canoe adventure, both running for 4.5 hours. There are plenty of other outdoor nature experiences on offer, too – think whale-watching, hiking, surf lessons and even skydiving.

Noosaville Brewery in Noosa, Queensland
The coastal town is dotted with local breweries serving craft beer. (Image: Tourism Noosa/Amy Higg Photo)

Rather just sit back and relax? Noosa’s got you covered. Home to dreamy day spas designed to soothe even the most stressed-out souls, relaxation here is a non-negotiable. With the knots in your back a distant memory, you’re free to wander local markets touting handmade wares, dine at restaurants heroing fresh seafood and sip your way through Noosa’s hitlist of breweries and distilleries.

Seahaven Noosa in Noosa, Queensland
Soak up the sunshine during a stay at Seahaven Noosa.

You’ll find a range of accommodation options, too. Noosa welcomes everyone – families with little ones, couples on honeymoon and travellers going solo are all catered to.

If you’re travelling on a budget, book into one of Noosa’s comfy caravan parks. Nestled among the paperbarks, Habitat Noosa is a great option, offering both camping and glamping sites. Got holiday cash to splash? Seahaven Noosa is among the town’s hottest stays with its spacious suites, beachfront pool and proximity to Hastings Street.

Need tips, more detail or itinerary ideas tailored to you? Ask AT.

AI Prompt

The runners-up for Australia’s best town

Noosa, Queensland
Noosa beat towns like Byron Bay, Mudgee and Margaret River. (Image: Tourism Australia)

While Noosa took out the top spot in 2025, it faced some fierce competition along the way. Consistent favourite, Byron Bay missed out on the top spot but still made it into the list as a runner-up, as well as claiming the title of best wellness destination in Australia.

Other contenders included Port Douglas in Queensland and WA’s Margaret River. Mudgee in NSW was also close behind, instead taking out best country escape thanks to its world-class wineries, destination diners and charming regional stays.

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Taylah Darnell
Taylah Darnell is Australian Traveller's Writer & Producer. She has been passionate about writing since she learnt to read, spending many hours either lost in the pages of books or attempting to write her own. This life-long love of words inspired her to study a Bachelor of Communication majoring in Creative Writing at the University of Technology Sydney, where she completed two editorial internships. She began her full-time career in publishing at Ocean Media before scoring her dream job with Australian Traveller. Now as Writer & Producer, Taylah passionately works across both digital platforms and print titles. When she's not wielding a red pen over magazine proofs, you can find Taylah among the aisles of a second-hand bookshop, following a good nature trail or cheering on her EPL team at 3am. While she's keen to check out places like Scotland and North America, her favourite place to explore will always be her homeland.
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Can’t handle the cold? Hamilton Island serves a slice of summer in winter

(Image: Hamilton Island)

    Eleanor Edström Eleanor Edström
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    When the winter chill settles in, an escape to Hamilton Island’s year-round tropical shores is the only acceptable coping mechanism.

    As a heliophile with the cold tolerance of a Mediterranean house cat, the arrival of winter tends to spark a particular panic. How will I survive? Must I really start layering? What do you mean, Aperol season is over? But there are far better ways to spend the cooler months than sulking in the depths of your doona.

    Enter, Hamilton Island. With its year-round sunshine and permanent on-holiday atmosphere, this Whitsundays favourite promises a veritable slice of summer in winter.

    Think salt-stiff hair and the smug pleasure of devouring seafood beside the water while friends back home are defogging their windscreens. Here’s why Hamilton Island should figure into your winter plans.

    1. Year-round summer weather

    A woman hiking along the Passage Peak trail on Hamilton Island.
    Hike under sunny winter skies on Hamilton Island. (Image: Andrew Caitens)

    In the crisper months, Hamilton Island offers perfectly mild, sunny weather (17-24°C) that lends itself to morning swims and afternoon spritzes. Better still, you can enjoy the island’s outdoor adventures – from hiking to mountain biking – without the humidity or rain you’ll often find in summertime. With direct flights from most major Australian cities offering ease of access, Hamilton Island is the ideal place to flee the cold.

    2. Getting active without the humidity

    A buggy parked overlooking Hamilton Island’s golf course, with sweeping views of the sea at Whitsundays in winter.
    Zip around Hamilton Island by buggy. (Image: Hamilton Island)

    Whether you’re hiking up to Passage Peak or exploring the island by buggy, tropical Queensland humidity is nobody’s friend. The one way to guarantee you will avoid the inevitable stickiness and fluffy hair? Visit during winter. There’s plenty to be enjoyed, from sunrise yoga at The Sundays (exclusive to guests of The Sundays) to playing golf on Dent Island.

    3. Hamilton Island Race Week

    Yachts racing across the sparkling Whitsundays during Hamilton Island Race Week.
    Feel the thrill of Hamilton Island Race Week. (Image: Salty Dingo)

    Taking place in August, Hamilton Island Race Week is a destination in its own right that attracts spectators and racers from around the globe. Boating enthusiasts and thrill-seeking holidaymakers flock to the island, which is palpably energetic as the first yachts set off for Dent Passage from Hamilton Island Yacht Club. The annual action-packed week, taking place from 15 to 22 August in 2026, offers an exciting calendar of on- and off-water events – spanning everything from celebrity chef dinners to golfing comps and wine tastings.

    4. Best time for snorkelling

    A woman snorkelling in the crystal-clear waters of the Great Barrier Reef.
    Explore Hamilton Island’s winter waters. (Image: Andrew Caitens)

    While the crowds on Hamilton Island may disperse with the cooler weather, the marine life certainly doesn’t. Winter is widely considered one of the best times to snorkel and dive in the Whitsundays.

    It’s down to a number of reasons: excellent water visibility, higher chances of seeing whales as they migrate north and – best of all – no nasty stingers. This means no need to wear those notoriously unflattering full-body wetsuits visitors have to wear in warmer months. On top of all this, you’ll find calm seas ideal for sailing and Great Barrier Reef tours.

    5. Fewer crowds

    People kayaking.
    Experience a quieter Hamilton Island on a kayaking adventure. (Image: Hamilton Island)

    Winter is often the quietest time to visit Hamilton Island, with the peak season crowds thinned to a relaxed trickle. You can snorkel or dive straight off the reef-laced waters of Catseye Beach, then swap fins for a buggy and zip between One Tree Hill, the marina and sunset cocktails without the usual summer queues. Active days stretch from kayaking, sailing and jet skiing to hopping over to famous Whitehaven Beach to witness those breathtaking white swirls of silica sand. You won’t have to elbow your way to the front of the crowd to get a good snap.

    6. Delicious dining

    The interiors of Bommie Restaurant, featuring modern coastal design with warm lighting and elegant detailing.
    Treat yourself to Bommie Restaurant’s fine dining featuring fresh, seasonal Aussie produce. (Image: Nikki To)

    The food on Hamilton Island tastes just as good any time of year, and winter is still perfect weather for sundowners. Start with an iced tea Negroni at harbourside Bommie Deck, before transitioning to Bommie Restaurant for a fine-dining feast centering on seasonal Aussie ingredients. Or perhaps enjoy a more casual poolside evening at Sails Restaurant, where plates of chermoula chicken skewers, baked cauliflower steak and crispy sumac squid come served with ocean views. From family-friendly pub meals to elevated wine tastings, there’s something for everyone.

    5. Clear skies for idyllic views

    The golden hour across the Whitsundays in winter.
    End your day with golden Hamilton Island sunsets over the water. (Image: Hamilton Island)

    Never let a cloud rain on the parade of Hamilton Island’s spectacular scenery. Winter brings clearer skies and more stable weather to the Whitsundays, meaning your picture-perfect sunset at One Tree Hill is likely to remain that way. And after putting in the legwork to hike to a scenic lookout, the last thing you want is a vista hidden behind low cloud and haze.

    To learn more about travelling to the Whitsundays in winter, visit hamitlonisland.com.au.