Top Towns for 2022: Busselton is WA‘s underrated gem

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A swag of new openings has pushed Busselton into the light and landed it at no.28 on your list of Top 50 Aussie Towns.

Find the complete list of the Top 50 Aussie Towns here.

Like many medium-sized regional cities, Busselton has a bypass road that has both pros and cons. For years, people en route to the Margaret River region would take the shortcut.

Lately though, drivers – myself included – are veering around the roundabout, into the freshly polished main street and down onto the revitalised foreshore. It turns out Busselton – known as ‘Busso’ to the locals – has been unfairly overlooked.

Before you even reach the dazzling coastline – the sheltered blue expanse of Geographe Bay fills every inch of peripheral vision – there’s reason enough to pause. The first stop should be Bistro Breton, a thoroughly French crêpe house where traditional buckwheat flour is used, just like in Brittany (mais, oui!).

A few doors down, Alberta’s is a hole-in-the-wall 50-seater run by the former head chef of Noma (yes, THAT Noma) and his WA-born partner, previously Noma’s head gardener. Opening – for now – only between 8am and noon, Friday to Monday, they’re defiantly pursuing their dream of work-life balance while serving unconventional breakfasts such as chicken bone broth or bun with cheese.

Man standing in Alberta's Kitchen and Store

Alberta’s Kitchen and Store is a must-visit spot. (Image: Josh Ball)

Next door to them is Burger Bones, a spot that became an instant institution revered for its intensely flavoured, grass-fed Blackwood Valley Beef – locals report driving for miles for a taste of it. Hally’s Bar is a short amble around the block and, with its arrival, barflies can now gaze over the rooftops, cocktail in hand.

The exterior of Hally's Bar in Busselton.

Hally’s Bar has a rooftop with a view. (Image: Mckillop Photography)

The views may draw you to the shore, famous for Busselton Jetty, which juts 1.841 kilometres out over the ocean, making it the longest timber-piled jetty in the southern hemisphere. Its deepest pylons give way to an underwater observatory, with coral and subtropical fish visible through huge windows.

Aerial view of Busselton Jetty

Busselton Jetty is iconic. (Image: Tourism Australia)

A new cafe and marine discovery centre are currently being built at its tip, due to open in mid-2023. Back on the sand, a nautical-themed playground complete with a sinking ship and whale’s tail distracts the kids while the parents pop into Shelter Brewing Co.

The lofty beer hall is overlooked by a life-sized humpback whale mural, which is fitting as the floor doubles as a whale-watching spot. But nothing beats joining Naturaliste Charters on a tour of the bay where some 40,000 whales pass by from September to November.

Mothers escort their calves to southern feasting grounds as playful humpback pods demonstrate how to breach, tail and fin slap on the way. Watching it all unfold in Busselton’s calm waters is pure joy.

Whale jumping out of the ocean in Busselton.

Geographe Bay is a top spot for whale watching. (Image: Tourism Western Australia)

Explore more of South West WA in our travel guide or find out which other towns made it into your Top 50.
Fleur Bainger is a freelance travel writer and journalism mentor who has been contributing to Australian Traveller since 2009! The thrill of discovering new, hidden and surprising things is what ignites her. She gets a buzz from sharing these adventures with readers, so their travels can be equally transformative.
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Australia’s first and only underwater winery is hiding in Margaret River

This is wine redefined, from the sea floor to your glass.

Australia is known for its diverse wine regions that produce top drops in droves. We’re home to the best shiraz in the world and some of the coolest oenophile-approved experiences you can find. But this WA venture is taking it to new depths – literally. Welcome to Australia’s first underwater winery.

Underwater wine: how it works

It may be situated among Western Australia’s famed Margaret River wineries, but Subsea Estate doesn’t resemble your typical vineyard. Instead of unfolding across verdant hills, its cellar door can be found off the coast near the town of Augusta, where the Southern and Indian oceans meet.

Augusta in Western Australia

The winery is hidden underwater off WA’s coast. (Image: Ryan Murphy)

A 20-metre dive below the ocean’s surface, the 413-hectare estate comprises specially crafted wine barrels anchored to the sea floor. It’s an intricately designed production process that is painstakingly adhered to by the team at Subsea, made up of leading wine pioneers from both Australia and abroad. But why? And what is the result?

The technique was first introduced by French company Winereef, which has spent over 17 years perfecting its world-first subsea winemaking operation. The concept posits that the ocean’s current and natural sway stirs the wine and keeps the yeast in suspension, which creates a secondary fermentation process.

Subsea Estate in Augusta, Western Australia

The wine barrels are secured to the sea floor by specialist divers.

Hydrostatic pressure, the weight produced by the water column pressing down on an object due to gravity, allows the yeast to produce flavour notes not available on land.

But it doesn’t stop there, because the ocean’s energy is constantly changing, and each batch produced is completely unique. The wines all have their own character, touched by Mother Nature in a different way and offering the truest expression of each season.

How to experience it for yourself

If you’re intrigued, you’re not the only one. Subsea Estate’s innovative winemaking process has attracted attention from across the country – which is why its cellar door is open to the public seven days a week. And no, you won’t be pairing your wine with a scuba suit.

Subsea Estate in Augusta, Western Australia

The Subsea cellar door sits on Augusta Boat Harbour. (Image: Lauren Trickett)

Sitting pretty back on land in Augusta Boat Harbour, Subsea Estate invites guests to sip its one-of-a-kind creations with views of the ocean that nurtured them. While walk-ins are welcome, the best way to explore Subsea’s range is with a guided experience. Join a member of the team for a 90-minute Subsea Estate & Rare Foods Abalone and Wine Tour.

That’s right – not only is Subsea home to some of the world’s most innovative wines, it’s also in one of Australia’s top seaside towns for seafood. Your tour starts in the on-site abalone facility, where you’ll witness firsthand how these premium seafood delicacies are prepared for export. Guests can get up close to the tanks and even hold a live abalone if they wish.

Ocean-stirred wines are paired with fresh abalone. (Image: Lauren Trickett)

From there, you’ll be led to Subsea’s cellar door, where you can watch local fishermen return with their catch across Flinders Bay from the sunny deck. Not only will your host walk you through the entire winemaking process, but you’ll enjoy the results firsthand – paired perfectly with the fresh abalone from earlier.

The details

Subsea Estate is located in the town of Augusta, around a 3.5-hour drive south of Perth. The cellar door is open from Monday to Sunday, 9am–4pm. Bookings for the Subsea Estate & Rare Foods Abalone and Wine Tour are essential. The experience is priced at $89 per person and can accommodate groups of up to 15 people. While the tour allows for up to 1.5 hours, guests are encouraged to linger for as long as they please.