This Aussie town just beat Byron Bay as ‘Town of the Year

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With more than 15,000 towns in our vast country, naming Australia’s Town of the Year is a difficult task. But we took on the challenge and found the towns that offer everything great holidays are made of, here we have Australia’s town of the year.

The winner: Mackay, Queensland

Named after a 20-year-old Scot who led an expedition through the now-named Pioneer Valley in 1860, the Queensland town of Mackay (pronounced ‘Mack-eye’) produces more than a third of the country’s cane sugar, earning it the title of ‘Australia’s Sugar Capital’. But now it’s assumed another title – and a pretty praiseworthy one at that – when Wotif.com named it the 2018 Australian Town of the Year, describing it as a destination that “delivers the charm of a country town with the adventure of a tropical paradise".

 

Positioned on Queensland’s Tropical Coast, Mackay has the pristine waters of the Coral Sea lapping at its east, the blue Pioneer River to its north, and a tapestry of cane fields, lush rainforest, mountains and valleys to its west.

 

The town is an historic delight with most buildings dating back to the 1920s and ’30s rendered in a gorgeous Art Deco style, the result of a catastrophic cyclone that destroyed most of the original town in 1918. The Town Hall, built in 1912, was one of the only structures to remain intact.

 

It also boasts a modern marina with a palm-lined promenade, home to a host of restaurants; family-friendly Harbour Beach, just one of 31 beaches in the area; and the Pioneer River, which has several riverside cafes. There’s also a spectacular bank-side trail that takes you past the Botanic Gardens and Bluewater Lagoon, a three-tiered man-made pool that overlooks the river.

The runners-up…

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1. Shepparton, Vic

Located on the Goulburn River, this culturally diverse town is an incredible arts centre, with a focus on Indigenous works, and also boasts vineyards, dairies and orchards.

2. Mildura, Vic

Located on the edge of the Australian outback, this peaceful river oasis has a fabulous wine region and the Murray River on its doorstep; the perfect place to hop on board a houseboat.

3. Bunbury, WA

Well-known for its bottlenose dolphins, Bunbury is a stunning water-world surrounded by the calm waters of Koombana Bay, the great surf of the Indian Ocean, and the mangroves of Leschenault Inlet.

4. Bundaberg, Qld

Famous for its rum, but with so much more to offer, Bundaberg is home to a colony of rare sea turtles, a southern gateway to the Great Barrier Reef, and a sugar region.

5. Lakes Entrance, Vic

Australia’s largest inland network of waterways, on the edge of Ninety Mile Beach, Lakes Entrance is a favourite aquatic getaway with amazing seafood.

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6. Townsville, Qld

Sitting pretty between the Great Barrier Reef, the outback, and the Wet Tropics, Townsville has more than 320 days of sunshine each year, beautiful heritage buildings, great cafes and shopping.

7. Port Macquarie, NSW

‘Port Mac’ is a classic Australian holiday destination with 17 beaches and a heap of family-friendly attractions: camel rides on the beach, jet boating, a koala hospital, and easy bike trails to name a few.

8. Byron Bay, NSW

This northern NSW coastal town has long been a favourite for its boho-chic vibe, epic surf beaches, a host of hip eateries and bars, and gorgeous hinterland.

9. Batemans Bay, NSW

Sitting on the Clyde River, sleepy Batemans Bay is famous for its oysters, snorkelling trails, and waterfront dining.

10. Echuca, Vic

On the banks of the Murray, Echuca is a charming town rich in riverboat history with the largest paddlesteamer fleet in the country.

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Tropical islands, good food & world-class shows: Your eventful guide to a holiday in Townsville

    Lee Mylne Lee Mylne
    Townsville is buzzing as the events capital of North Queensland, with a host of festivals, international sporting and arts events on offer.

    Perched between the Coral Sea, the towering pink monolith of Castle Hill, and fringed by ancient rainforest ranges, Townsville North Queensland is a genuine tropical playground.

    Here, find postcard-worthy landscapes all the way from nearby Magnetic Island to inland swimming holes and waterfalls – all dotted with an array of endemic wildlife. Get the heart racing with adrenaline water sports. Soak in a world-class arts scene. And take advantage of a culinary offering that punches well above its weight.

    And, then there’s the fact that Townsville has fast become the destination to an outstanding line-up of events – from live music to top-level sporting contests.

    Whether you have a weekend or weeks, there’s plenty here to fill your tropical getaway.

    Day 1: An eventful day

    Morning

    The Strand in townsville
    Explore The Strand.

    Daily flights offer easy connectivity from all capital cities to Townsville Airport, and within 10 minutes’ drive, you’re in the city centre. Start your stay by recharging with breakfast or coffee at the city’s newest spot, Botaniq Cafe, on the ground floor of the award-winning Bridgewater restaurant on the banks of Ross Creek.

    Start exploring on a breezy walk along the 2.5-kilometre foreshore of The Strand. Here, a waterfront path stretches all the way to the headland of Jezzine Barracks parklands. Admire more than 35 sculptures and artworks, as well as stunning views from the top of the park. Further along, Queens Gardens, established in 1870, offers a cool retreat and is Townsville’s oldest botanic garden.

    Stroll Gregory Street, off The Strand, for boutiques, homeware stores, cafes and restaurants, or follow a self-guided street art walking trail through the city centre, stopping to admire colourful works by big-name artists including Queenslander Fintan Magee.

    Afternoon

    concert in front of castle hill townsville events
    Time your trip for one of many Townsville events.

    For a casual lunch, stop in at Balabite for Mediterranean and Middle Eastern-inspired street food. Build your own pita with a choice of fillings, before enjoying a relaxing afternoon in preparation for one of Townsville’s big events.

    Whether it’s a concert from a big-name international band – think Foo Fighters or Guns ‘n’ Roses – or a night cheering on the Wallabies in the Rugby World Cup, there’s plenty to entertain you.

    Time your visit for events like the Townsville Folk Festival (June 12-14), Supercars Townsville 500 (July 10-12), Sealink Magnetic Island Race Week (August 27-September 2), North Australian Festival of Arts (September 25 – October 11) or see the Wallabies in the Rugby World Cup (coming in 2027).

    Day 2: Island dreaming

    Morning

    Pilgrim Sailing magnetic island
    Take a lunchtime sailing trip with Pilgrim Sailing.

    Fuel up with breakfast at Cbar on The Strand, looking out to your destination for the day: Magnetic Island (or ‘Maggie’ to the locals). Catch a quick ferry to spend the day exploring walking trails through national park, choosing from 23 beaches and trying a hand at the island’s water sports.

    The Forts Walk is the best place to see wild koalas in Australia, and you’re likely to find friendly wallabies at the Nelly or Geoffrey Bay headlands. Try guided snorkelling with Aquascene Magnetic Island or Pleasure Divers, or take a land-based tour with MI Ride Discovery Tours to the secluded west coast of the island.

    Pilgrim Magnetic Island offers four-hour lunchtime sailing trips aboard a 58-foot luxury yacht, dropping in to some of Magnetic Island’s remote bays for snorkelling or swimming and including gourmet grazing platters, drinks and ocean views.

    Afternoon

    picnic bay on magnetic island
    Head to Picnic Bay for delicious dining.

    Refuel after a morning of adventure. Seasalt Arcade at Picnic Bay has several good options. Savour craft brews and Latin tapas at Maggie Island Brewery, opt for bagels and light bites at Lava Lava cafe or fine dining at Restaurant Elsie.

    Now, it’s time to choose your own adventure. Stay the whole day on Maggie, or return to Townsville, where there’s plenty more to discover.

    Head to The Docks at Flinders Street Wharves for lunch. Spend the afternoon relaxing by the beach or join Poseidon Adventures for water sport adventures.

    Evening

    Ardo's Rooftop townsville
    End your day watching the sunset from Ardo’s Rooftop.

    However your day looked, end it with cocktails and canapes at Townsville’s Ardo Rooftop. Find something more substantial at the hotel’s elegant but casual Chef-hatted Japanese restaurant Terasu, where each dish is a work of art.

    Day 3: Natural delights

    Morning

    couple holiding hands at the top of castle hill in townsville
    Join the locals for an early walk to the peak of Castle Hill. (Credit: My Colourful World)

    Join the local early morning pilgrimage to hike up Castle Hill for the best 360-degree views in town, before heading to breakfast at Spirited Goat for gourmet treats and locally brewed coffee.

    A trip to Townsville wouldn’t be complete without a visit to the outer Great Barrier Reef. For those with time, Adrenalin Snorkel and Dive runs full-day trips to the Museum of Underwater Art for snorkellers and divers to admire the reef’s stunning collection of submerged sculptures on John Brewer Reef, about two hours by boat from Townsville.

    Afternoon

    Shorehouse restaurant townsville
    Stop into the award-winning Shorehouse.

    Round off your Townsville getaway with lunch at Shorehouse, awarded Best Restaurant in the North Queensland People’s Choice Awards every year since 2023. Dine on the deck to catch the breeze and sample modern Asian cuisine as you watch the world go.

    Keen for something more to extend your stay? There are always more adventures –new, familiar and with a twist – in the events capital of the North.

    Plan your eventful visit to Townsville North Queensland at townsvillenorthqueensland.com.au.