Clunes Booktown is the 2-day festival every bookworm needs to get to

hero media
The one festival that needs to be on every bookworm’s to-do list.

There are few things more pleasurable than falling headfirst into a good book – except, perhaps, falling headfirst into a town full of them. It’s exactly what you’ll find in Clunes. The quaint hamlet in the heart of Victoria’s goldfields, which, since 2007, has been host to the Booktown Festival, an annual two-day event that brings together more than 60 booksellers across Victoria.

What’s a Booktown?

According to the International Organisation of Book Towns (and there are 17 official Book Towns across the world), a Book Town is “a small rural town or village in which second-hand and antiquarian bookshops are concentrated."

 

Mostly, the organisation says, they develop in villages “of historic interest or of scenic beauty". Clunes is both of those in spades.

Clunes Booktown Festival, Victoria
Festival-goers search through piles of books.

Arriving at the Festival

When you lay your eyes on the surrounding environs, it’s not hard to see why what started as a humble day-long event has turned into a two-day festival. Burnt orange leaves adorn the drooping trees that mark the town’s entrance, while many of the buildings lining its busiest street remain unchanged from the gold rush days of the 19th-century. Despite being relatively close to Melbourne (90 minutes north-west of the CBD), it retains the nostalgic feeling of a town where time stands fantastically still.

 

Festival-goers can discover the largest collection of rare, out-of-print and collectable books in Australia, whilst exploring heritage buildings, listening to live music, watching street performers, enjoying local wines and produce with fellow literature lovers.

Need tips, more detail or itinerary ideas tailored to you? Ask AT.

AI Prompt

Purchases

Barely 30 minutes pass before I make my first purchase. Run by the affectionately monikered ‘Bookie’, Melbourne institution The Book Grocer has been bringing its collection of new fiction, essays, art books and even military texts to the festival at its standard price of $10 a book for the past six years. Bookie tells me it’s one of his favourite times of the year (perhaps because it guarantees delicious nosh at the nearby Farmer’s Arms in Daylesford, where we spy him later that night).

 

And even though $10 a book might be on the steeper side of prices here (other stalls are selling second-hand books for what appears to be a handful of beans), I still lumber to the car with The Best Australian Essays 2010, Jamie Oliver’s America and Kazuo Ishiguro’s Nocturnes before returning for more.

The Experience

There’s something a little bit magical about the place, with wonderfully costumed characters strolling the streets as if they materialised just for this occasion. The theme was Alice in Wonderland, so it wasn’t uncommon to pass by the odd White Rabbit or Cheshire Cat browsing the stacks. In the background, sounds of a big brass band tinkle through the streets, melding with the distinct scent of a proper country sausage sizzle.

Clunes Booktown Festival, Victoria
The experience of Booktown is incredibly unique.

Squint your eyes hard enough and you could almost imagine yourself thrust into the middle of a picture book or a painting – as if you’d been spirited away by one of Roald Dahl’s witches, or transported through a colourful chalk drawing by the magical Mary Poppins.

 

Of course, half the fun of being in an open-air festival is the people watching. Under the crisp winter sky, I watch with delight as children run wild in a straw maze or gather for a tea party with the Mad Hatter. I eavesdrop surreptitiously as a passionate autodidact discusses Japanese military history at a stall devoted to such things.

 

There is a particular kind of joy that comes from observing hobbyists stumble upon obscure additions to their collection. I feel it myself when I later find an old pregnancy manual complete with illustrations and the retro advice of a pre-feminist era. It seems Booktown really has something for everyone.

 

According to Bookie, rumour has it Clunes established Booktown because it wanted to avoid being lumbered with the tag of ‘sewerage town’, after a 10-year battle to prevent a stand-alone system looked set to fail. The town decided it was better to be known for books than waste. And who can blame them? Outside of festival time, Clunes boasts eight bookstores and two online traders. The festival not only has a huge selection of books (new and used), but roving buskers, performances, and a series of talks with authors – all for the grand entry fee of $5.

Weekly travel news, experiences
insider tips, offers, and more.

Surrounds

Of course, one can’t mention Clunes without also acknowledging how close it is to Victorian spa country which, naturally, calls for one to make a weekend of it. We retreat that evening to our little rental on the lake at Daylesford and, by the warm light of our gas log fire, peruse our newfound purchases with all the enthusiasm that only good books can bring.

The Details

The annual Booktown festival happens at the beginning of May.

And if you’re around the area any other time of the year, Clunes has got you covered with Booktown on Sunday. Happening on the third Sunday of every month, writers come around and hold a series of talks, absolutely free. Whether you’re a budding author yourself or just a book-worm, this town is the hub of ideas and the arts.

Check out Dayget for great accommodation in Daylesford.

See photographer Jesse Booher’s ‘Fly on the wall in Booktown’ photo essay.

Want to see more stories from Australian Traveller in your Google search results?

  1. Click here to set Australian Traveller as a preferred source.
  2. Tick the box next to "Australian Traveller". That's it.
hero media

7 things you must experience on a getaway to Echuca Moama

Those dreaming of a river escape that’s less rush and more rest will discover the perfect getaway in Echuca Moama.

Best known for summer river holidays, Echuca Moama dishes up extraordinary options for those craving good food, experiences and culture. Discover how best to spend your getaway in this gorgeous river town.

1. Find unique stays in Echuca Moama

Goolwa River Retreat villas
Bathe under the stars at Goolwa River Retreat.

An adventure here starts with the perfect place to stay. Echuca Moama is famous for its luxury houseboats. Be spoilt for choice with amenities like spas, chef’s kitchens and en-suites onboard Murray River Houseboats and Echuca Luxury Houseboats.

For those who prefer to stay on dry land to sleep, there’s no shortage of accommodation options to suit every taste and budget. The villas at Goolwa River Retreat offer spectacular views of the Murray Riverfront, cosy evenings by the fire pit. And, a truly unique and luxurious experience: bathing under the stars in an outdoor bathtub.

Families travelling with young kids will appreciate the fully self-contained cabins, which sleep up to six, at NRMA Echuca Holiday Park. Complete with BBQ facilities and a kids’ playground, Echuca Holiday Park is the perfect base for families exploring the Echuca Moama region.

More adventurous guests can experience off-grid serenity at Carriages Water Front Retreat, where they can slumber among the redgums in a lovingly converted vintage train carriage.

If you prefer a more central place to stay, the Mercure Port of Echuca is located just five minutes from the Port of Echuca on foot and offers comfortable rooms, as well as easy access to all the region has to offer.

2. Explore the Murray River

PaddlesteamerS on the Murray River
Jump aboard one of Echuca Moama’s famous paddlesteamers.

A trip to Echuca Moama isn’t complete without seeing the Murray River. Take in views from the water, with Murray River Paddlesteamers and Echuca PaddlesteamersOr combine sightseeing with lunch at a local winery or brewery on a Wharf to Winery or Port to Plate cruise.

Those who prefer an active holiday can hire a stand-up paddleboard with Echuca SUP to explore the river. Duck under the historic Echuca Moama Bridge and listen out for local wildlife. At the end of your paddleboarding trip, you’ll find a shuttle service to return you to the car park.

Kayaking is another great option if you like to combine seeing the sights with a full-body workout. Hire a kayak from River Country Adventours, or join a river safari for a guided experience.

3. Go hiking and biking in Echuca Moama

two bikers riding on the 19-kilometre Waranga Rail Trail
Peddle along the 19-kilometre Waranga Rail Trail.

On foot or by bike, there are plenty of trails to explore the region. Embark on a guided e-bike tour with Green Pedal (or hire an e-bike and go it alone) to explore the 19-kilometre Waranga Rail Trail. Traverse through beautiful bushland and the scenic Waranga Basin. Bakeries and picnic areas in the historic town of Rushworth provide the perfect place for refreshments.

Day trip to the lookout at Whroo Forest, near the now-abandoned Whroo township, located on historic Balaclava Hill. The Hill was once the site of Victoria’s largest open-cut gold mine and home to a thriving town. Today, the area offers picturesque walking tracks and picnic sites.

4. Taste Echuca Moama’s best dining options

lobster dish on the table at opa in echuca moama
Taste delicious, authentic Greek at Opa. (Image: Visit Victoria)

Whether you like a candlelit dinner or a coffee in the sunshine, Echuca Moama is ready to delight your taste buds.

Pop into Opa for authentic Greek fare with views of the town from its upstairs balcony. Enjoy seasonal produce at The Mill, offering everything from global street food and share plates to classic dinner and dessert options inside a historic building.

Discover a local secret at Monkee and Co, a relaxed Asian-fusion restaurant serving up classics like Banh Mi and dumplings.

Start the day with excellent coffee and waterfront views at the family-run Watson St Pavilion.

5. Drink at Echuca Moama’s best bars

two people drinking cockatails at paradise bar in echuca moama
Cheers to neon at Paradise Bar.

Top-notch tipples can be found at Paradise Bar, a new cocktail bar serving up handcrafted cocktails to delight the taste buds in the heart of Echuca. The menu features classics like mojitos, margs, and spritzers. As well as Paradise’s own creations featuring funky ingredients like bubble gum syrup and an Old Fashioned with truffle oil.

Bar Lee at the Echuca Distillery is the place to go to watch the sun go down at the rooftop bar, taste Echuca’s locally made spirits and nibble your way through an exceptional selection of share plates.

For river views, excellent service and a more than extensive wine menu, head to Social Wine Bar. You’ll find a laid-back atmosphere in the riverfront beer garden that sprawls out under an ancient pine tree and a cosy interior perfect for hiding away on a cool evening.

6. Follow local art trails

Silo Art Trail
Jump in the car and follow the Silo Art Trail.

The region’s silos have been transformed into impressive, towering canvases depicting local fauna, Echuca’s historical links to industry and the building of the local railroad. Follow the Silo Art Trail by car, which takes between three and four hours.

Rochester Mural Park is home to an annual lineup of changing murals, while the Rochester Mural Festival showcases established and emerging artists.

7. Dive into local history

Echuca Port Museum and Penny Tourism
See the historic Port of Echuca.

The Echuca Moama region is bursting with history. Among its historical treasures is the Port of Echuca. Interactive displays showcase the port’s importance to historical trade along the river, industrial sites like the Evans Brothers Sawmill and the Port of Echuca railway station with its very own heritage steam train.

The displays pay homage to the site’s significance to the local Yorta Yorta People and their ancestral connection to the land where the Murray, Campaspe and Goulburn Rivers meet.

Explore the port independently or join a guided tour to learn from Echuca’s history buffs.

Learn more and start planning the perfect holiday to Echuca Moama at visitechucamoama.com.au.