The NSW Central Coast and Western Australia’s Margaret River region are Australia’s newest ECO Destinations after receiving certification with Ecotourism Australia.
This brings the total number of Ecotourism Australia’s ECO Destinations to four, with the regions joining the ranks of Queensland’s Port Douglas Daintree region and the NSW Coffs Coast.
Destinations across Australia are driving a national shift toward sustainable tourism, and the industry is committed to putting the needs of the local community and environment at the fore and meeting the increasing demand for sustainable travel options.
The Central Coast Marine Discovery Centre in Terrigal is an eco-conscious activity. (Image: Love Central Coast)
The ECO Destination Certification program uses the international Green Destinations framework, recognised by the Global Sustainable Tourism Council, to assess a destination across approximately 100 core criteria. Destinations are then audited onsite by a verified, independent auditor. Through this certification program, visitors are assured the region has a range of high-quality nature-based tourism products and a strong commitment to improving sustainable practices in the future.
The Cape Leeuwin Lighthouse is an ECO-certified business in the Margaret River. (Image: Tourism Western Australia)
Being immersed in an ECO Destination as a local or a guest means taking action to be a responsible traveller for a sustainable future, and to ultimately travel for good.
The Central Coast has a thriving range of ecotourism experiences, with the largest ECO cohort of nature-based businesses pursuing their own ECO Certification to do business for good. This includes six ECO-certified businesses and nine actively pursuing their accreditation. To achieve this globally respected green status, the Central Coast has partnered with Ecotourism Australia since 2020 in a two-year program funded by WWF-Australia.
Breakfast with alpacas at Iris Lodge Alpacas, a working farm in Jilliby in the Central Coast hinterland is another activity for the eco-conscious traveller. (Image: Destination NSW)
Driven by the Shire of Augusta Margaret River, and supported by the Margaret River Busselton Tourism Association, 26 businesses across the region are now ECO-certified. In addition to this, around 68 wineries across the Margaret River region are certified members of Sustainable Wine Growing Australia, with 12 per cent of vineyards certified organic or biodynamic.
Margaret River Surf School is an ECO-certified business. Aerial shot of surfers at Redgate Beach in Margaret River. (Image: Tourism Western Australia)
Ecotourism Australia chief executive officer Elissa Keenan said it is a huge achievement for the Central Coast and Augusta Margaret River and was significant both regionally and for Australia’s reputation as an international leader in eco-tourism.
“We are delighted to see these two beautiful destinations achieve this significant milestone, and we recognise the amount of work that the local councils, regional tourism organisations and community have undertaken to receive their certification," she said.
“ECO Destination Certification is a whole-of-destination commitment, assuring travellers that these regions are on a journey of constant improvement in their sustainability practices, as well as providing high-quality nature-based experiences for visitors."
Emily Murphy is Australian Traveller's Email & Social Editor, and in her time at the company she has been instrumental in shaping its social media and email presence, and crafting compelling narratives that inspire others to explore Australia's vast landscapes. Her previous role was a journalist at Prime Creative Media and before that she was freelancing in publishing, content creation and digital marketing. When she's not creating scroll-stopping travel content, Em is a devoted 'bun mum' and enjoys spending her spare time by the sea, reading, binge-watching a good TV show and exploring Sydney's vibrant dining scene. Next on her Aussie travel wish list? Tasmania and The Kimberley.
Makers, bakers, artists, chefs, crafters – Ballarat and its surrounds are overflowing with creative spirits. All dedicated to keeping traditional skills alive for a city that is humming with artful energy.
Modern makers: a new generation of artists and artisans
“Keeping craft alive is a noble cause,” says Jess Cameron-Wootten, a charming and passionate master leathercrafter and cordwainer, who handmakes traditional leather boots and shoes in Ballarat’s old Gun Cotton Goods Store.
Ballarat was recognised in 2019 as a UNESCO Creative City of Craft and Folk Art, and today it’s a place where craft traditions converge with contemporary needs. Nothing quite captures this convergence as a visit to Wootten , the workshop and store of Jess Cameron-Wootten and his partner Krystina Menegazzo.
Ballarat’s streets are lined with heritage buildings. (Image: Matt Dunne)
Jess’s father was an artisan bootmaker, or cordwainer. Now Jess and Krys and their small team of artisans continue the tradition, but with a modern spin. The company’s boots and shoes, made completely from scratch, are renowned for their quality and longevity. Wootten also craft shoes, bags, belts, leather aprons, wallets and more.
Cosy beanies, gloves, alpaca socks, “unbreakable” shoelaces and various other goods – many from local craftspeople and small-scale makers – fill the shop’s shelves. “We’re always happy to support a mate,” says Jess. “People love to see the workshop and where things are made. Our clients care about quality and sustainability,” Krys comments. The company slogan ‘Made for generations’ says it all.
Ruby Pilven’s ceramics at Ross Creek Gallery. (Image: Tara Moore)
For Ruby Pilven, craft is also in the DNA – both her parents were potters and with her latest porcelain ceramics, Ruby’s young daughter has been helping add colour to the glazes. “I grew up watching my parents in the workshop – I’ve always been doing ceramics,” she says, although her Visual Arts degree was in printmaking. That printmaking training comes through particularly in the rich layering of pattern. Her audacious colour, unexpected shapes and sudden pops of 12-carat gold are contemporary, quirky – and joyful.
You can see Ruby’s handcrafted ceramics, and work by other local and regional artists, at Ross Creek Gallery , a light-filled space surrounded by serene bushland, across from the mudbrick house her parents built in the 1980s. A 10-minute drive from Ballarat, it’s a tangible link to the region’s well-established craft traditions.
How Ballarat is preserving the past
The Centre for Rare Arts & Forgotten Trades holds workshops to preserve crafts and skills.
While tradition is ongoing, there’s a danger that many of these specific type of skills and knowledge are fading as an older generation passes on. Step forward the Centre for Rare Arts and Forgotten Trades .
The seven purpose-built studios occupy a fabulous modern building adjacent to Sovereign Hill, with state-of-the-art facilities, enormous windows and landscape views across to Warrenheip and Wadawurrung Country.
Check out artisanal works at the Centre for Rare Arts and Forgotten Trades.
Practising artisans run hands-on workshops. Fancy making your own medieval armour? Or trying your hand at blacksmithing, spinning wool, plaiting leather, weaving cane or craft a knife? Book a class and learn how. “It’s about creating awareness and also sharing knowledge and skills before they are lost,” explains Deborah Klein, the centre manager.
A city steeped in food and flavours
Chef José Fernandez creates vibrant South American street food at Pancho. (Image: Ballarat Tourism)
One skill that hasn’t been lost is that of cooking. Ballarat’s burgeoning gastronomy scene runs the gamut from an artisan bakery (the atmospheric 1816 Bakehouse) to cool coffee shops, speakeasy cocktail bars and distilleries to fine-dining venues. But I’m still surprised to find Pancho , José Fernandez’s South American street food restaurant, serving fried cheese tequeños, fiery fish tacos, Argentinian grilled chicken.
The room is as lively as the food – a whirl of colour filled with gifted and thrifted paintings, photos, tchotchkes (trinkets), plants. There’s a Mexican abuela aesthetic going on here. Even before the music and mezcal kick in, it’s fun. Heads up on the drinks menu – an authentic selection of mezcal, tequila, South American wines and Mexican cerveza.
Enjoy a cocktail at Itinerant Spirits. (Image: Ballarat Tourism)
The spirit is willing, so after lunch we head towards the gold rush-era Ballarat train station and across the line to the old 1860s Goods Shed for Itinerant Spirits . At one end, a massive German copper still looms behind a wall of glass. The fit-out embraces deep olive-green tones, original bluestone walls, steamer trunks as coffee tables, heritage timber floors, oversized lamp shades and cognac-hued modernist leather seating.
The distillery operates from an old goods shed. (Image: Ballarat Tourism)
Gallivanter Gin, Vansetter Vodka and Wayfarer Whiskey – the key spirits distilled – star at the bar. The spirits are crafted using grains from the Wimmera Mallee region, and native botanicals foraged in the Grampians. Seasonal cocktails are inspired by local people and places (I loved The Headland, inspired by Sovereign Hill and flavoured with old-fashioned raspberry drops). Sample the spirits, and join a cocktail masterclass or a distillery tour. It’s a seductive setting – you’ll likely find yourself ordering a charcuterie platter or pizza as the evening progresses.
The Ballarat stay combining history and luxury
The rooms at Hotel Vera have a contemporary style. (Image: Ballarat Tourism)
New lives for old buildings keeps history alive. Vera, Ballarat’s boutique five-star hotel, has taken it to the next level: it’s a palimpsest, a subtle layering of early 1900s and 1930s Art Deco architecture with a sleek new wing. There are seven spacious suites, each a dramatically different colour, with designer chairs, blissful bathrooms. High-end pottery and hand-picked artworks imbue the spaces with personality.
Vera’s intimate, award-winning restaurant, Babae, is subtly theatrical with sheer drapes and gallery lighting, its bespoke timber furniture and brass-edged marble bench setting the stage for food with a sharp regional focus. “We have goat’s cheese from a local supplier, handmade granola from local Vegas & Rose, truffles from nearby Black Cat Truffles, fresh food from our garden, and regional wines,” says joint owner David Cook-Doulton.
Celebrating the local makers, bakers, growers and producers, and the master chefs who work their magic is all part of the rich tapestry that links Ballarat’s history to its vibrant present.
A traveller’s checklist
Getting there
It’s 90 minutes from Melbourne, either on the Western Freeway, or hop on a V/Line train from Southern Cross Station.
Staying there
Hotel Vera is a centrally located Art Deco boutique hotel. Consider Hotel Provincial , which feels like a sleek country house, but with its own restaurant, Lola.
Hotel Provincial has country house vibes.
Eating there
The table is set at Mr Jones. (Image: Tony Evans/ Visit Victoria)
Culinary whiz Damien Jones helms Chef’s Hat winner Mr Jones Dining with quiet assurance. His modern Asian food is deceptively simple with deep, intense flavours. Low-key, laid-back ambience, lovely staff, thoughtful wine list.
Cocktails are definitely a thing in Ballarat. Reynard (fox in French) is foxy indeed, a clubby space with top-notch cocktails and small bites. Grainery Lane is extravagantly OTT with its massive 1880s bar, myriad chandeliers, brass gin still, Asian-inspired food and lavish cocktails.
Dining at Grainery Lane.
Playing there
An artful laneway in the city. (Image: Ballarat Tourism)
Don’t forget the giant bluestone Kryal Castle , ‘the land of adventure’, for a little medieval magic, and not just for the kids: get ready for Highland-style feasting, jousting, even overnight stays.
