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Queensland reigns supreme in Australian Traveller 2025 Readers’ Choice Awards

Australia’s most-loved holiday state.

Queensland has officially been crowned the country’s best holiday destination, taking home six major awards in Australian Traveller’s 2025 Readers’ Choice Awards, more than any other state or territory.

surfing in Noosa Heads
Noosa has been voted Australia’s best town. (Image: Tourism and Events Queensland)

The Sunshine State dominated across categories celebrating the country’s best travel experiences. The trophy haul was led by Noosa, which claimed Best Town to Visit thanks to its relaxed yet refined coastal lifestyle, world-class dining, and natural beauty that continues to charm travellers year after year.

Hamilton Island sunset
Hamilton Island won two awards.

Further north, Hamilton Island made a double appearance – taking out both Best Island Escape and Best Resort Destination. With its postcard-perfect Whitsundays setting, luxury stays like qualia and The Sundays, and easy access to the Great Barrier Reef, Hamilton Island has become synonymous with the quintessential Aussie island getaway.

Family on beach in Gold Coast
The Gold Coast is Australia’s playground for families.

Meanwhile, the Gold Coast was voted Best Family Holiday Spot, recognised for its unbeatable mix of beaches, theme parks and entertainment for all ages. The family-friendly streak continued with Sea World Resort, which took home Best Family Accommodation, solidifying Queensland’s reputation as Australia’s playground for families.

Aerial of Whitehaven Beach
Whitehaven Beach is Australia’s best beach. (Image: Tourism and Events Queensland)

Not to be outdone, Whitehaven Beach – the jewel of the Whitsundays – was crowned Best Beach. Its dazzling white silica sand and turquoise waters remain a bucket-list experience for domestic and international travellers alike.

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The other state standouts

New South Wales came in second with five major wins, spanning everything from indulgence to the outdoors. Mudgee was named Best Country Escape, the Blue Mountains took Best Walk or Hike Destination, and Byron Bay was crowned Best Destination for Wellness. Meanwhile, Sydney dominated its home turf, with the Park Hyatt Sydney recognised as Best Hotel and Sydney Airport named Best Airport to Spend Time In.

Victoria followed closely with four wins, all anchored by the powerhouse appeal of Melbourne/Naarm. The city took out Best City to Visit, Best Cultural or Arts Experience and Best Foodie Experience, while the Great Ocean Road secured Best Road Trip, proving that Victoria continues to punch well above its weight when it comes to urban culture and coastal adventure.

Woman in bathtub at Sierra escape in Mudgee
Mudgee in Central West NSW was named Best Country Escape. (Image: Destination NSW)
city skyline of Melbourne
Melbourne/Naarm took out three major awards. (Image: Visit Victoria)
The Barossa Valley
The Barossa Valley reaffirmed its world-class reputation as Best Wine Region. (Image: South Australia Tourism Commission)
Woman on The Ghan
The Ghan was voted best rail journey in Australia. (Image: Tourism Northern Territory/ Annie Nuyen)
Uluṟu in the Northern Territory’s Red Centre
Uluṟu is Australia's best outback experience. (Image: Tourism Australia)
Sal Salis Ningaloo Reef
Sal Salis Ningaloo Reef was named Best Glamping or Off-Grid Experience. (Image: Tourism Western Australia)
Pumphouse Point in Tasmania
Tasmania/Lutruwita earned one well-deserved nod as Best Under-the-Radar Destination. (Image: Adam Gibson)

South Australia and the Northern Territory tied for three wins each. The Barossa Valley reaffirmed its world-class reputation as Best Wine Region, the Adelaide Fringe lit up the events calendar as Best Festival to Travel For, and The Ghan – shared between SA and the NT – was voted Best Rail Journey. The NT’s other two wins went to Uluṟu, which dominated with Best Outback Destination and Best First Nations Experience, underscoring its powerful cultural and natural significance.

Western Australia took home two titles, with Sal Salis Ningaloo Reef named Best Glamping or Off-Grid Experience and The Kimberley – chosen by Australian Traveller editors – receiving the coveted Editors’ Choice Award.

And finally, Tasmania/Lutruwita earned one well-deserved nod as Best Under-the-Radar Destination, proving that smaller states can still make a big impact.

With thousands of votes cast nationwide, the results confirm what travellers already know: when it comes to dream holidays, Queensland reigns supreme.

Explore the full list of winners and runners-up.

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Emily Murphy
Emily Murphy is Australian Traveller's Email & Social Editor, and in her 4+ years at the company she has been instrumental in shaping its social media and email presence, and crafting compelling narratives that inspire others to explore Australia's vast landscapes. Her previous role was a journalist at Prime Creative Media and before that she was freelancing in publishing, content creation and digital marketing. When she's not creating scroll-stopping travel content, Em is a devoted 'bun mum' and enjoys spending her spare time by the sea, reading, binge-watching a good TV show and exploring Sydney's vibrant dining scene. Next on her Aussie travel wish list? South Australia and The Kimberley.
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Wine, dine and vintage gems: 8 things you didn’t know about Toowoomba

    Kassia Byrnes Kassia Byrnes
    There’s more to Australia’s Garden City than meets the eye.

    With Victorian-era and traditional Queenslander buildings, an abundance of manicured gardens and the famous Carnival of Flowers painting the streets in vibrant colours each spring, Toowoomba is one of the most charming regional cities in Queensland Country.

    While its beauty alone is reason enough to visit, there are lesser-known sides to Toowoomba that locals love most, from its burgeoning culinary scene to its artistic flair. Located just a 90-minute drive from Brisbane (or a direct flight from Sydney), it’s all too easy to discover on a long weekend away.

    1. There’s an awesome local arts scene

    tour group walking in front of toowoomba street art
    Find incredible works of art around Toowoomba’s streets. (Credit: Nathan McNeil)

    Australia’s second largest inland city is a flourishing arts and culture hub waiting to be discovered. Over 100 vibrant street art murals and graffiti works decorate the city, and they’re best viewed along Bank Lane and Searles Walk.

    Regional Queensland’s oldest public art gallery can also be found in Toowoomba – it’s home to 20th-century Australian works created by Queensland artists and those connected to the Toowoomba region.

    2. It has world-class farm-to-table dining

    rosalie house aerial toowoomba secrets
    Stop into Rosalie House to wine and dine.

    As a regional city, Toowoomba has direct access to incredibly fresh produce that’s shaping its culinary scene. At sunset, head to the verandah at Rosalie House Cellar Door Restaurant for a grazing-style dining experience and to discover Queensland’s underrated wine scene. Indulge in dishes such as Warilba lamb rump and roasted pumpkin with ginger-roasted potatoes and lime yoghurt, paired with their delicious cool-climate wines.

    For a more relaxed affair, sweet tooths should make a beeline for award-winning The Baker’s Duck. Be sure to try their cult favourite strawberry cheesecake danish; you’ll learn why 35,000 of these treats are sold annually.

    3. Small bars are doing big work

    table spread at Uno Más small bar in toowoomba secrets
    Pop into small bars like Uno Más.

    Toowoomba doesn’t disappoint with fantastic pubs, but discerning drinkers can take happy hour to the next level at one of the city’s impressive small bars. Savour Spanish-style bites paired with a thoughtful line-up of wines at the newly opened Uno Más Tapas & Wine Bar. On Thursdays, head to Cork & Lever to tap your feet to live music over creative cocktails made with their all-Australian gin collection. And enjoy elevated toasties and premium drops at the cosy Press’d Coffee & Wine. Or try newly opened The Book Pour.

    4. There’s no shortage of fabulous stays

    Bunnyconnellen
    Chill out in beautiful surrounds at Bunnyconnellen. (Credit: Salt Media)

    Whether you prefer the buzz of the city centre or retreating to the hinterland, there are stylish stays aplenty to settle into in this idyllic corner of the world. Apartment-style living can be found at Quest Toowoomba; partly housed in a heritage church building in the city, it’s a comfortable and convenient base. And at The Arbour Boutique Apartments, spacious rooms are injected with old-world charm.

    In the hinterland, enjoy bucolic bliss at the boutique Bunnyconnellen, where an 1880s farmhouse and self-contained cottage are backdropped by rolling hills. And at the secluded Ravensbourne Escape, one-bedroom studios, two-bedroom chalets and three-bedroom holiday homes overlook Ravensbourne National Park and the Brisbane and Lockyer Valleys.

    5. It’s a nature-lovers paradise

    extinct volcanic peak Table Top Mountain
    Tackle Table Top Mountain. (Credit: Ariana Potamianakis)

    Toowoomba is hugged by national parks, making it a haven for nature lovers. On its doorstep you’ll find the extinct volcanic peak Table Top Mountain, where keen hikers can tackle the challenging two-kilometre return trail which rewards them with 360° views of the Lockyer Valley and surrounds.

    For a more gentle experience, Ravensbourne National Park offers peaceful walking trails within lush rainforest. It’s a top spot for bird watching as there are over 110 bird species that call the area home, including the paradise riflebird. Crows Nest National Park is home to platypus and koalas, and its refreshing natural swimming spots, like Kauyoo Pool, are a great place to beat the heat.

    6. Wellness enthusiasts are well looked after

    Toowoomba’s cool and calm energy lends itself to a wellness-focused getaway. Slated to open in August 2026, soak in the serenity at Vikasati Toowoomba, a bathhouse oasis with outdoor hot and cold magnesium pools, ice baths and Finnish saunas. Rest and recharge at City Cave Toowoomba, which offers float therapy, infrared sauna and massage services, or visit Kalm Springs for LED therapy, cryotherapy and float therapy.

    7. It’s preserved its 19th-century charm

    inside Queensland Museum Cobb + Co
    Learn all about the history of Cobb+Co.

    History buffs can step back in time at Toowoomba’s fascinating cultural and historical museums.

    Explore 50,000 years of Darling Downs and Toowoomba history at the Queensland Museum Cobb+Co; it’s known for its impressive National Carriage Collection of 47 restored horse-drawn vehicles, which were put to use for Queensland’s urban expansion. Visitors can also try their hand at blacksmithing or leadlighting in heritage workshops, refuelling with traditional scones at the onsite cafe.

    Train enthusiasts can celebrate the golden era of rail travel on a heritage steam locomotive thanks to the volunteer-driven, community-led organisation DownsSteam Toowoomba. Vintage train rides range from a two-hour journey between Toowoomba Station and DownsSteam Railway Museum to an overnight adventure from Toowoomba to the Southern Downs and Granite Belt

    8. There are vintage gems waiting to be found

    Whether it’s to pick up a unique piece for your home or a one-of-a-kind accessory for a loved one, you’re guaranteed to find something special in one of Toowoomba’s antique and vintage stores. Range Antiques sells everything from furniture, rugs and lamps to fine porcelain, jewellery and art, while Toowoomba Antiques & Collectables is a treasure trove of Art Deco, farmhouse, retro and mid-century modern pieces.

    Start planning your weekender of a lifetime in Queensland Country region at queenslandcountrytourism.com.au.